Delving deeper into performance over time
At the core of our Master Builder model (see our previous blog article) lies extraordinarily powerful
design technology that allows us to analyse building designs in previously unimaginable ways.
Long before the first shovelful of earth is turned at the job site, we can now model virtually every
aspect of a building’s appearance, performance and cost – both as a static installation and as
a projection over time. We call it DeepDesign® and its advantages to the building owner are
As the name suggests, our digital modelling capabilities take us deeper than ever into the details
of your building plan. Our DeepDesign® methodology provides a comprehensive, four-dimensional
picture of the building as it will be built and managed over time. By intelligently managing the
entire scope of life-cycle issues inherent in every structure, DeepDesign® provides detailed cost
analysis and budget tracking through every stage of the project.
From a design perspective, DeepDesign® ensures – in advance of construction – that every
aspect of your design will precisely come together as planned. It allows us to limitlessly explore
and model design alternatives. With each variation, we are able to model energy consumption
through a variety seasonal scenarios, allowing us to recommend modifications that will reduce
energy costs over time.
From a cost-management perspective,
it also allows us to schedule specific,
detailed and accurate projections for
every aspect of the build-out. This
intelligence allows us to accurately
validate third party estimates, providing
substantial savings in construction costs.
Even the long-term costs of managing the
building can be predicted, budgeted-for
and managed in a more economical, preemptive
way. That’s significant, given that
initial construction represents only 30% of
a typical building’s lifetime costs.
DeepDesign® is just one way in which
we’re building intelligence into everything
we do. By combining advanced
technology with the insights of our
experience, we’ve positioned ourselves
and our firm for another 25 years of
dynamic growth and development.
Stay tuned for more. And please join us in
celebrating this milestone year.